Cookie Cups

BRAND

The Cookie Cups are acclaimed baking and cooking kits designed for children and families, delivering authentic, engaging culinary experiences.

GOALS

• Build brand recognition and visibility in the kids' baking and learning market 
• Drive sales and retail presence
• Position company as an educational and fun brand for bakers

RESULTS

• Key media placements in top outlets like Good Morning America, Food Network, and Parents Magazine
• Generated over 100 million media impressions
• Supported retail expansion and secured a brand strategic partnership with Kohl's, placing
  

The Cookie Cups are now available in over 500 stores. The media push led to increased sales and helped build the brand’s status as a fun, versatile choice designed for children and families.